This interview is part of a series of videos taken with CSR leaders at our GRI Training Course in Minneapolis. We have additional courses coming up all the time, please click here to learn more.
Catherine Gunsbury is director of CSR at General Mills. I sat down with her to talk a little bit about what CSR means at her company. "Doing the right thing" sums it up. Specifically, this mean doing the right thing with respect to shareholders, the community, and the earth - a true triple bottom line philosophy.
http://www.youtube.com/watch?v=x4z1n7VVhoM
Nick Aster is the founder of TriplePundit. Prior to launching 3p, Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years, and has also been an active consultant for individuals and companies entering the world of micro-publishing. He also worked for Gawker Media and Moreover Technologies in the early days of blogging. Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.