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Jonathan Mariano

Jonathan Mariano

Jonathan Mariano is an MBA candidate with the Presidio Graduate School in San Francisco, CA. His interests include the convergence between lean & green and pursuing free-market based sustainable solutions.

Stories from Jonathan Mariano

In Defense of Increasing Profits as the Social Responsibility of Business
Finance

In Defense of Increasing Profits as the Social Responsibility of Business

Over the next couple of weeks, we’ve asked our writers (and guests) to respond to the question “What is the […]
Jonathan Mariano
August 30, 2012
Technology

Chick-fil-A: Stewards of the Environment?

Last week, we saw an uproar of protests for and against Chick-fil-A, not because of the company itself, but because […]
Jonathan Mariano
August 7, 2012
George Brown College: Creating Collaboration for Health Care
Technology

George Brown College: Creating Collaboration for Health Care

Have you ever gone to your primary doctor, only to be referred to a specialist, and the specialist was clueless […]
Jonathan Mariano
July 5, 2012
Evergreen Brick Works: Past and Present Working Together for A Greener Future
Technology

Evergreen Brick Works: Past and Present Working Together for A Greener Future

When I first heard the name Evergreen Brick Works, I thought I was going to be touring a brick factory […]
Jonathan Mariano
July 2, 2012
Cleanwell: Partnering with Nature to Clean
Energy

Cleanwell: Partnering with Nature to Clean

Nestled a few blocks away from the Embarcadero in San Francisco is an enigma in the clean technology startup world, […]
Jonathan Mariano
June 29, 2012
How Can Ethernet Empower Innovation?
Technology

How Can Ethernet Empower Innovation?

Earlier this week, Cisco Canada unveiled its Innovation Centre in Toronto.   The Innovation Centre serves both as a showcase and […]
Jonathan Mariano
June 27, 2012
Cisco: Connecting for Sustainability
Technology

Cisco: Connecting for Sustainability

You may know Cisco as a company that designs, manufactures, and sells networking equipment.  At a quick glance, it may […]
Jonathan Mariano
June 26, 2012
Appropriate Engagement: A Strategy for Personal Sustainability
Voices for Change

Appropriate Engagement: A Strategy for Personal Sustainability

You have heard of stakeholder engagement, which covers social dimension of sustainability. But have you heard of appropriate engagement? Appropriate […]
Jonathan Mariano
June 11, 2012
Brewing Beer Sustainably with Mushrooms and Algae
Energy

Brewing Beer Sustainably with Mushrooms and Algae

Read the rest of the series here » What do mushrooms and algae have to do with brewing beer?  Isn’t […]
Jonathan Mariano
June 8, 2012
Paul Hawken: Be Bold and Fail
Finance

Paul Hawken: Be Bold and Fail

There are a ton of sustainable business ideas out there.  Some of these ideas gradually build upon prior technology.  Other […]
Jonathan Mariano
June 1, 2012
Should CSR Stand for Chefs' Social Responsibility?
Energy

Should CSR Stand for Chefs' Social Responsibility?

We’ve covered many Corporate Social Responsibility initiatives in the past.  But does this sort of social responsibility also apply to […]
Jonathan Mariano
May 23, 2012
Lights, Camera… Waste Diversion
Energy

Lights, Camera… Waste Diversion

Imagine you are a commercial video production company striking a set.  You are in a time crunch, so the easiest […]
Jonathan Mariano
April 13, 2012
Local Governments Start Recycling, Environmentalists Halt
Corporate Responsibility

Local Governments Start Recycling, Environmentalists Halt

Just kidding!  Happy April Fools 2012 🙂 Facing a never-ending shortage of funds for local initiatives, several city governments in […]
Jonathan Mariano
April 1, 2012
Jet Fuel from Pine Trees
Energy

Jet Fuel from Pine Trees

With the price of fuel rising, many folks are looking for alternatives.  The challenge facing many alternatives, especially when it […]
Jonathan Mariano
March 30, 2012
The Green Economy: It May Not Include Me
Finance

The Green Economy: It May Not Include Me

This post was submitted for the United Nations World Environment Day blogging competition sponsored by the United Nations Environment Program (UNEP). Please […]
Jonathan Mariano
February 10, 2012
Chip Conley on Becoming Your Own CEO: Chief Emotions Officer
Voices for Change

Chip Conley on Becoming Your Own CEO: Chief Emotions Officer

All too often in the workplace (and maybe even just life), we are asked to push our emotions aside and […]
Jonathan Mariano
January 30, 2012
Bottlenecks of Utility Scale Renewable Energy
Energy

Bottlenecks of Utility Scale Renewable Energy

 Renewable energy still has a long way to go to be our de facto utility energy source, especially in a […]
Jonathan Mariano
January 26, 2012
Making Clean Tech a Commercial Reality, Faster
Finance

Making Clean Tech a Commercial Reality, Faster

There are a plethora of potential clean tech ideas and innovations out there. I have 5-6 in my head right […]
Jonathan Mariano
January 25, 2012
World Peace Scores in the NBA
Voices for Change

World Peace Scores in the NBA

Many people define world peace as an ideal.  One player in the National Basketball Association is attempting to promote world […]
Jonathan Mariano
December 30, 2011
Occupy Wall Street and the Tea Party: Fighting the Same Battle?
Finance

Occupy Wall Street and the Tea Party: Fighting the Same Battle?

The Occupy Wall Street (OWS) movement is often seen as the idealogical counterpart to the Tea Party movement (TPM).   […]
Jonathan Mariano
December 15, 2011
Green Bay Packers Sell Stock as Nonprofit Community Organization
Corporate Responsibility

Green Bay Packers Sell Stock as Nonprofit Community Organization

When we think of owning stock in an organization, we usually think of for-profit corporations.  Images of streaming ticker symbols […]
Jonathan Mariano
December 6, 2011
New Child Labor Law Proposals: Benefit or Hinderance?
Energy

New Child Labor Law Proposals: Benefit or Hinderance?

The United States Department of Labor has proposed an update to child labor regulations.  These regulations are allegedly targeted at […]
Jonathan Mariano
November 28, 2011
School Pizza is a Vegetable
Energy

School Pizza is a Vegetable

Last week, Congress passed a bill that allegedly labels pizza as a vegetable in school lunches.  How did pizza spontaneously […]
Jonathan Mariano
November 21, 2011
Keystone XL Pipeline Relies on Eminent Domain for Success
Corporate Responsibility

Keystone XL Pipeline Relies on Eminent Domain for Success

Over the weekend, protesters marched on Washington against the construction of the Keystone XL tar sands oil pipeline. A variety […]
Jonathan Mariano
November 7, 2011
How to Talk with Global Warming Deniers
Voices for Change

How to Talk with Global Warming Deniers

Most of you reading this probably believe that human caused global warming is true.  Likewise, you probably know a family […]
Jonathan Mariano
November 2, 2011
Pre-Occupied with Wall Street: A Systems Thinking Perspective
Finance

Pre-Occupied with Wall Street: A Systems Thinking Perspective

The Occupy Wall Street movement has grown exponentially over the past week. What began as a movement targeting Wall Street has […]
Jonathan Mariano
October 10, 2011
How to Encourage ‘Good Food’ for Good Health?
Voices for Change

How to Encourage ‘Good Food’ for Good Health?

Good food is not only more sustainable for the planet but for our health. Good food tastes really good too. […]
Jonathan Mariano
September 19, 2011
B Corp and a Benefit Corporation are Not Created Equal
Corporate Responsibility

B Corp and a Benefit Corporation are Not Created Equal

B Corp is just short hand for a Benefit Corporation, right? Not quite. Although there are similarities between the two […]
Jonathan Mariano
September 8, 2011
Solyndra Bankruptcy: Economic and Sustainable Business Lessons
Finance

Solyndra Bankruptcy: Economic and Sustainable Business Lessons

The once highly touted clean tech start up, Solyndra, has filed for bankruptcy. Solyndra was hoped to be a key […]
Jonathan Mariano
September 2, 2011
How to Control Labor Costs Before They Control You
Finance

How to Control Labor Costs Before They Control You

When times are tough, companies look for ways to cut costs. Labor costs are often one of those cuts. An […]
Jonathan Mariano
September 1, 2011
Benefit Corporation Passes California Assembly, Sent to Governor
Corporate Responsibility

Benefit Corporation Passes California Assembly, Sent to Governor

This post has been edited since it was first published Benefit Corporation, a new way form of corporate entity that purports […]
Jonathan Mariano
August 30, 2011
Green Festival Comes to Los Angeles
Voices for Change

Green Festival Comes to Los Angeles

For the past ten years, the Green Festival has been an annual or bi-annual event in San Francisco.  The Green […]
Jonathan Mariano
August 29, 2011
Introducing The Da Vinci Index: Biomimicry and Economics
Finance

Introducing The Da Vinci Index: Biomimicry and Economics

  During an event at the San Diego Zoo Biomimicry, Dr. Lynn Reaser of the Fermanian Business & Economic Institute […]
Jonathan Mariano
August 25, 2011
Renewable Energy Usage Surpasses Nuclear
Energy

Renewable Energy Usage Surpasses Nuclear

There are a ton of energy sources.  Some are renewable, some not so renewable.  On the renewable front, we have […]
Jonathan Mariano
August 23, 2011
Is Raising the Debt Ceiling Economically Sustainable?
Finance

Is Raising the Debt Ceiling Economically Sustainable?

Yesterday, an agreement was made between the President and Congress to raise the debt ceiling. It is expected to pass both […]
Jonathan Mariano
August 2, 2011
Persuading Climate Change Doubters with "Cool It"
Energy

Persuading Climate Change Doubters with "Cool It"

A new documentary, Cool It, may be able to help some of us in our quest to settle arguments about […]
Jonathan Mariano
July 20, 2011
Southern California Edison's Journey Towards the Smart Grid
Corporate Responsibility

Southern California Edison's Journey Towards the Smart Grid

The smart grid is getting more and more attention these days.  With all this talk, a few questions lingers in […]
Jonathan Mariano
July 18, 2011
HP Interview: Carl Eckersley, Environmental Product Stewardship Director
Corporate Responsibility

HP Interview: Carl Eckersley, Environmental Product Stewardship Director

I recently had a chance to chat with Carl Eckersley, Director, Environmental Product Stewardship, Personal Systems Group, at HP.  He provided insight not […]
Jonathan Mariano
July 12, 2011
William McDonough Interview: We Are Not a Green Standard, We Are a Quality Standard
Technology

William McDonough Interview: We Are Not a Green Standard, We Are a Quality Standard

Late last month at the Dwell on Design 2011 conference in Los Angeles, CA, we had the chance to chat […]
Jonathan Mariano
July 5, 2011
PizzaSalad: A Slice of Sustainability
Energy

PizzaSalad: A Slice of Sustainability

Yesterday, restaurant start-up PizzaSalad celebrated it’s third anniversary.  PizzaSalad isn’t your average pizza joint.  It incorporates sustainability across its entire […]
Jonathan Mariano
July 1, 2011
Affluent See Sustainability as Positive Trend, Yet Hesitate to Purchase Sustainable Goods
Corporate Responsibility

Affluent See Sustainability as Positive Trend, Yet Hesitate to Purchase Sustainable Goods

The Dwell Insights Group, part of the architecture and design publisher Dwell, did a study on “The New Face of […]
Jonathan Mariano
June 28, 2011
Modern Living Showhouse: Built-in Sustainability
Technology

Modern Living Showhouse: Built-in Sustainability

Over the weekend, the Modern Living Showhouse was unveiled during the Dwell on Design 2011 show in Los Angeles.  The […]
Jonathan Mariano
June 27, 2011
Apple Retail Employees to Form Union?
Corporate Responsibility

Apple Retail Employees to Form Union?

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. Seeds are being planted by employees […]
Jonathan Mariano
June 23, 2011
Study: Biodegradable Products Bad for Climate?
Energy

Study: Biodegradable Products Bad for Climate?

Biodegradable products are becoming more and more common these days.  Just when you thought we were heading in the right […]
Jonathan Mariano
June 2, 2011
Creating a Sustainability Army
Finance

Creating a Sustainability Army

A new book, Army of Entrepreneurs (AOE), by Jennifer Prosek, shares a system that makes entrepreneurial behavior as a core […]
Jonathan Mariano
May 22, 2011
Robert F. Kennedy Jr.: Restore Free Market Capitalism for the Environment
Finance

Robert F. Kennedy Jr.: Restore Free Market Capitalism for the Environment

Robert F. Kennedy Jr. is well known as an environmental advocate and attorney.  Given his pro-environment position, it is quite […]
Jonathan Mariano
May 19, 2011
Cameron Sinclair Becomes Advisor to Obama Administration
Technology

Cameron Sinclair Becomes Advisor to Obama Administration

Earlier this month, the Obama Administration under the USAID (United States Agency for International Development) launched the advisory committee on […]
Jonathan Mariano
May 17, 2011
Senate Holds Hearing on Big Oil Tax Breaks
Corporate Responsibility

Senate Holds Hearing on Big Oil Tax Breaks

The Senate Finance Committee held a hearing yesterday on tax breaks for the nation’s top five oil companies: Chevron, Shell, […]
Jonathan Mariano
May 13, 2011
Manny Pacquiao: Boxing to Knock Out Poverty

Manny Pacquiao: Boxing to Knock Out Poverty

Filipino boxer Manny Pacquiao (pronounced PAK-ee-ow) recently won a boxing bout for the WBO Welterweight championship against “Sugar” Shane Mosley […]
Jonathan Mariano
May 10, 2011
Is Sustainability Stimulus Funding Sustainable?
Finance

Is Sustainability Stimulus Funding Sustainable?

Yesterday, a mock hip hop battle video was released describing two opposing economic solutions to the recent “great recession.” On one […]
Jonathan Mariano
April 29, 2011
A Response to "The Sustainability Fraud"
Finance

A Response to "The Sustainability Fraud"

Is sustainability a big hoax?  Are folks who frequent websites like TriplePundit being duped by all the sustainability related articles […]
Jonathan Mariano
April 25, 2011
Monsanto Will Create Own GMO Environmental Reports
Energy

Monsanto Will Create Own GMO Environmental Reports

In a bizarre move, the USDA will allow Monsanto to conduct its own impact studies on genetically engineered (GE) organisms. […]
Jonathan Mariano
April 21, 2011
Beyond the Red-Blue Electric Car Divide
Corporate Responsibility

Beyond the Red-Blue Electric Car Divide

Should electric cars be a political issue dividing not just red states and blue states, but a person’s political and […]
Jonathan Mariano
April 19, 2011
Partners Beyond Carbon: Cargill and EOS Climate
Corporate Responsibility

Partners Beyond Carbon: Cargill and EOS Climate

Cargill and EOS Climate have partnered up to curb emissions from aging refrigerators and air conditioners.  This is a relationpship […]
Jonathan Mariano
April 15, 2011
Terminating the GHG Debate: CA Governors Schwarzenegger and Davis
Corporate Responsibility

Terminating the GHG Debate: CA Governors Schwarzenegger and Davis

The connection between greenhouse gasses (GHG) and global warming is a difficult one for many Americans to grasp. The connection […]
Jonathan Mariano
April 15, 2011
Wanted – Both Dead and Alive: Cap and Trade
Corporate Responsibility

Wanted – Both Dead and Alive: Cap and Trade

This piece is inspired by the Navigating the American Carbon World 2011 Conference, in Los Angeles, CA. Cap and trade […]
Jonathan Mariano
April 14, 2011
SEC Considering Crowdsourced Funding
Finance

SEC Considering Crowdsourced Funding

Let’s say you want to invest in the latest and greatest sustainable start-up.  You can only afford to invest $100. […]
Jonathan Mariano
April 13, 2011
C3: The Boom in Energy Resource Management Software
Technology

C3: The Boom in Energy Resource Management Software

The term “CRM” has become part of the lingo for almost any corporation or non-profit organization.  Even if you don’t […]
Jonathan Mariano
April 8, 2011
Patrón Spirits: Giving Sustainability a Shot
Corporate Responsibility

Patrón Spirits: Giving Sustainability a Shot

Patrón Tequila is probably best known as being the world’s number one ultra-premium tequila.  With a company started just a […]
Jonathan Mariano
April 7, 2011
Growing Profit by Protecting Forests
Finance

Growing Profit by Protecting Forests

Trees and forests are an important part of our ecosystem.  They also play a vital role as a part of […]
Jonathan Mariano
April 6, 2011
Waste Management Turns Trash to Cash
Energy

Waste Management Turns Trash to Cash

Waste is one of the things we want to minimize or even eliminate. The challenge is we generate tons of […]
Jonathan Mariano
April 5, 2011
Clean Tech Public-Private Partnership or Collusion?
Corporate Responsibility

Clean Tech Public-Private Partnership or Collusion?

Let’s start off with a general scenario that happens almost every election cycle:  A corporate leader holds fundraisers for a […]
Jonathan Mariano
April 4, 2011
Cap and Trade Bill Passes Both House and Senate

Cap and Trade Bill Passes Both House and Senate

April fool 2011 🙂 After years, if not decades of bickering, both the U.S. House of Representatives, and the U.S. […]
Jonathan Mariano
April 1, 2011
Drill, Obama, Drill: Administration Advocates for Expanded Domestic Drilling
Corporate Responsibility

Drill, Obama, Drill: Administration Advocates for Expanded Domestic Drilling

President Obama gave a speech yesterday, on a plan to cut oil imports.   While at first, it may sound like […]
Jonathan Mariano
March 31, 2011
Secrets of Getting a (Green) Job
Corporate Responsibility

Secrets of Getting a (Green) Job

Many of us at one point in time have been looking for a job.  Readers of this site may be […]
Jonathan Mariano
March 29, 2011
Does Earth Hour Truly Benefit the Environment?
Corporate Responsibility

Does Earth Hour Truly Benefit the Environment?

Earth Hour will be taking place this Saturday, March 26th, between 8:30-9:30pm local time.  Call it an initiative, campaign, or […]
Jonathan Mariano
March 25, 2011
Guayaki Yerba Mate to Market Only with Social Media
Corporate Responsibility

Guayaki Yerba Mate to Market Only with Social Media

Social media now provides a basic means of communicating with friends.  It has even taken deep root in the way […]
Jonathan Mariano
March 24, 2011
A Cultural Flight Change: LAX Airport to Open Farmers’ Market
Energy

A Cultural Flight Change: LAX Airport to Open Farmers’ Market

If you have ever taken a flight, you may have trouble finding good, healthy and local foods at airports.  Some […]
Jonathan Mariano
March 22, 2011
Light Emitting Plasma Bulb by Luxim
Technology

Light Emitting Plasma Bulb by Luxim

Light bulbs and lighting in general appear to be going through a renaissance.  Last month, we reported on a breakthrough […]
Jonathan Mariano
March 11, 2011
Leading with Purpose: The Steve Jobs Way
Finance

Leading with Purpose: The Steve Jobs Way

Apple has been in the news a lot lately. Last month, it released new Macbooks and an iPhone 4 for […]
Jonathan Mariano
March 9, 2011
A Risky Strategy: Government Clean Tech Venture Funding and Social Impact Bonds
Finance

A Risky Strategy: Government Clean Tech Venture Funding and Social Impact Bonds

The element of risk is part of every investment.  Some investments are more risky than others. There is no guarantee […]
Jonathan Mariano
March 7, 2011
Ford's Flexible Strategy to Drive Toward Lower Impact
Technology

Ford's Flexible Strategy to Drive Toward Lower Impact

With sustainability becoming more and more of a concern with consumers, automobile manufacturers are providing solutions to meet that demand. […]
Jonathan Mariano
March 4, 2011
WSJ Announces Top 10 Venture Backed Clean Tech Companies
Energy

WSJ Announces Top 10 Venture Backed Clean Tech Companies

During this years ECO:nomics Conference, The Wall Street Journal announced the Top 10 venture-backed clean-tech companies.  Eco:nomics is a conference that […]
Jonathan Mariano
March 3, 2011
Microsoft Suggests IT Industry Look to Energy Efficiency, Is EE Enough?
Energy

Microsoft Suggests IT Industry Look to Energy Efficiency, Is EE Enough?

When sustainable energy comes up in the realm of IT, it usually involves low carbon energy production and a better […]
Jonathan Mariano
March 2, 2011
Obsessed with Impact: The Mulago Foundation
Finance

Obsessed with Impact: The Mulago Foundation

The Mulago Foundation approaches funding social enterprise a bit differently than other foundations.  To sum it up in three words, […]
Jonathan Mariano
February 28, 2011
GoodGuide Names Levi’s Top Jeans Brand
Corporate Responsibility

GoodGuide Names Levi’s Top Jeans Brand

The GoodGuide has named Levi Strauss & Co (Levi’s) as the Top Jeans Brand.  GoodGuide rates companies on both environmental […]
Jonathan Mariano
February 23, 2011
The Hidden Reality Behind Social Impact Bonds
Finance

The Hidden Reality Behind Social Impact Bonds

Hidden within President Obama’s proposed budget is a line item that attempts to start a new model for financing government […]
Jonathan Mariano
February 22, 2011
Apple Supplier Responsibility Report: Transparency Good, Findings Bad
Corporate Responsibility

Apple Supplier Responsibility Report: Transparency Good, Findings Bad

Let’s say you are in charge of a multi-billion computer and consumer electronic device company.  The company itself appears socially […]
Jonathan Mariano
February 17, 2011
Capturing and Sharing Sustainability: The Green Living Project
Corporate Responsibility

Capturing and Sharing Sustainability: The Green Living Project

When we think of education, thoughts of heavy textbooks and lengthy lectures may come to mind.  Even when it comes […]
Jonathan Mariano
February 15, 2011
Support the GOP in De-Funding the IPCC?
Corporate Responsibility

Support the GOP in De-Funding the IPCC?

With the GOP takeover in congress, the party has stronger power to push its party values and agenda forward.   The […]
Jonathan Mariano
February 14, 2011
A New Path of Building with New Avenue Homes
Technology

A New Path of Building with New Avenue Homes

Are you tired of the continual expansion of suburban sprawl?  Or perhaps just want a home that is right sized […]
Jonathan Mariano
February 11, 2011
Nonprofit Wins Super Bowl
Voices for Change

Nonprofit Wins Super Bowl

The city of Green Bay celebrated their team’s win at Super Bowl XLV, yesterday.  You may ask, what does a […]
Jonathan Mariano
February 9, 2011
Strike at the Root Culprit of GE Alfalfa
Energy

Strike at the Root Culprit of GE Alfalfa

Last week the USDA announced its decision to fully “deregulate” genetically engineered (GE) Round Up ready alfalfa.This lead to a […]
Jonathan Mariano
February 3, 2011
What Advertisements Would You Add or Delete?
Voices for Change

What Advertisements Would You Add or Delete?

We live in a culture full of advertising. Advertising bombards us during commercial breaks on television, or before a movie […]
Jonathan Mariano
February 1, 2011
End Both Fossil Fuel and Clean Energy Subsidies
Corporate Responsibility

End Both Fossil Fuel and Clean Energy Subsidies

Last week President Obama touched on sustainability themes during the State of the Union address.  He called for ending federal […]
Jonathan Mariano
January 31, 2011
Is Apple Supply Chain ‘Polluting and Poisoning’?
Corporate Responsibility

Is Apple Supply Chain ‘Polluting and Poisoning’?

A new report suggests that Apple is secretive about its supply chain, and that very supply chain is polluting and […]
Jonathan Mariano
January 24, 2011
A Bright Idea: Introducing ESL Light Bulbs from Vu1
Technology

A Bright Idea: Introducing ESL Light Bulbs from Vu1

When changing out incandescent light bulbs for energy efficiency, there are usually two options, CFL and LED.  However, the start […]
Jonathan Mariano
January 21, 2011
Chimneys Make a Comeback, Solar Style
Technology

Chimneys Make a Comeback, Solar Style

With the holidays over, its time to take down the stockings from the fireplace hearth, that is if you have […]
Jonathan Mariano
January 13, 2011
A Reason to Smile: The Environmental Toothbrush
Finance

A Reason to Smile: The Environmental Toothbrush

A toothbrush is something we (hopefully) use every day.  With high frequency use comes high frequency wear and tear.  Professionals […]
Jonathan Mariano
January 7, 2011
Biomass Plant Construction Begins at Colby College
Energy

Biomass Plant Construction Begins at Colby College

A new biomass plant is under construction at Colby College. The plant will replace 1 million gallons of heating fuel […]
Jonathan Mariano
January 5, 2011