OUR NEWSLETTERS
Joi Sears
Joi M. Sears is the Founder and Creative Director of Free People International, a social enterprise which specializes in offering creative solutions to the world’s biggest social, environmental and economic challenges through the arts, design thinking and social innovation.
Stories from Joi Sears
Sponsored
Black Lives Matter and Beyond: Corporate Leaders Respond
The Business Case for Black Lives
Americans live in a very different world now than we did a few short weeks ago. As a Trump presidency […]
Joi Sears
November 21, 2016
Corporate Responsibility
Cincinnati: Reinventing a City Through Sustainable Startups
It’s easy being green in the city of Cincinnati. In fact, the city is quickly becoming one of the greenest, […]
Joi Sears
September 9, 2016
Sponsored
MGM Defining Thought Leadership
The Thought Leaders of Tomorrow: 4 Ways to Engage Youth Through Social Media
As social-media sites and engagement tools explode, pinpointing the right avenue for engaging any demographic remains a moving target. No […]
Joi Sears
August 16, 2016
Sponsored
Rethink Reuse
Gen Z: Fashion, Technology and the Sharing Economy
The new ‘it’ generation has arrived. Gen Z, also known as iGen, Founders or Centennials, were born in 1996 and after. […]
Joi Sears
August 8, 2016
Sponsored
From Farm to Factory: A 3 Part Series on Social Impacts in Apparel
4 Ways to Educate Consumers Without Being Preachy
As conscious consumerism becomes more integrated into today’s economy, smart, ethical and forward-thinking companies are tasked with finding new ways […]
Joi Sears
August 4, 2016
Finance
The Lipman Family Prize is Redefining ROI
The world needs more people like Barry Lipman. The retired — or, as he would say, “recovering” — Bay Area […]
Joi Sears
July 28, 2016
Voices for Change
Pokémon Go and the Power of Social Influence
Pokémon Go has quickly and unexpectedly become a wildly successful global phenomenon. In the first week, the app had over […]
Joi Sears
July 25, 2016
Energy
Off-Grid Electric Will Power African Entrepreneurs With Solar
Nearly 600 million people in sub-Saharan Africa lack access to electricity. In rural areas, the electrification rate is as low […]
Joi Sears
July 1, 2016
Sponsored
From Farm to Factory: A 3 Part Series on Social Impacts in Apparel
Fashion Transparency Starts With Workers
It’s been three years since the devastating collapse of the Rana Plaza factory in Bangladesh, which claimed the lives of […]
Joi Sears
June 27, 2016
Sponsored
Fostering Diversity and Purpose at Work
Companies As Activists: Brands Take A Stand For Justice
Most brands claim to have some form of social mission, but few act on it. Today’s winning brands are not only […]
Joi Sears
June 14, 2016
Technology
Splacer Taps Into the Power of the Sharing Economy
We live in the exciting new age of the sharing economy. The fact that companies like Uber and Airbnb reign […]
Joi Sears
May 31, 2016
Corporate Responsibility
Top Chefs Urge Congress To Take Action On Food Waste
On May 25, the national food policy organization Food Policy Action Education Fund (FPA-EF) and its co-founder, celebrity chef Tom Colicchio, […]
Joi Sears
May 27, 2016
Farm to Fashion: The California Cloth Foundry
The California Cloth Foundry is a small, sustainable textile company. It makes all-American products that are good for humans and […]
Joi Sears
May 26, 2016
Corporate Responsibility
Marvel Pushes For Diversity With Ta-Nehisi Coates’ 'Black Panther'
“What’s the good of getting a MacArthur Genius grant if you can’t go and write a comic book for Marvel?” […]
Joi Sears
May 24, 2016
Voices for Change
Is Film The Next Frontier for Environmental Advocacy?
Is film the next frontier for environmental advocacy? Filmmakers Daryl Wein and Zoe Lister-Jones seem to think so. The couple’s […]
Joi Sears
May 24, 2016
Corporate Responsibility
Viacom Turns Up For Good
Viacom is a massive media company that has positioned itself as a powerful force for change. Viacommunity, the company’s corporate social […]
Joi Sears
May 23, 2016
Energy
This Strawberry Ad About Food Waste Gives Us All The Feels
The key to any successful marketing campaign is to tap into the emotions of your audience in some way. Social […]
Joi Sears
May 19, 2016
Corporate Responsibility
Unilever Develops Groundbreaking Sustainable Packaging
On any given day, 2 billion people use Unilever products to look good, feel good and get more out of […]
Joi Sears
May 12, 2016
Corporate Responsibility
Ikea Releases New Sustainability-Focused Products
Ikea has found a new way to delight its customers. As the largest furniture retailer in the world, the company […]
Joi Sears
May 2, 2016
Corporate Responsibility
'Earth Day Texas' Unites Celebrities for Change
For over 25 years, the Environmental Media Association (EMA) has dedicated itself to harnessing the power of celebrity and the […]
Joi Sears
April 29, 2016
Corporate Responsibility
H&M CEO Answers All The Tough Questions in Sustainability Report
The future success of any company today, including H&M, depends on its long-term sustainability efforts and efficient, socially-responsible processes. In […]
Joi Sears
April 19, 2016
This Startup Makes Living in a Tiny Room in NYC Look Dope
WeLive is creating a new way of living. It’s built upon community, flexibility and a fundamental belief that we’re only […]
Joi Sears
April 19, 2016
Corporate Responsibility
TaDah Foods Promotes Eating Good and Doing Good
TaDah Foods was founded on the idea of putting your money where your heart is. Five years ago, the company’s […]
Joi Sears
April 18, 2016
H&M Unveils Conscious Collection, World Recycle Week Campaign
On April 4 H&M, along with Conscious Commerce co-founders Olivia Wilde and Barbara Burchfield, hosted a preview at the company’s […]
Joi Sears
April 12, 2016
Corporate Responsibility
How Microsoft’s AI Turned Into a Racist Jerk with Zero Chill
In less than 24 hours of living inside the Twittersphere, Microsoft’s newest artificial-intelligence experiment, a chatbot by the name of “Tay,” quickly […]
Joi Sears
March 30, 2016
Voices for Change
New App Lets You Split Your Dinner Bill Based on Privilege
EquiTable is a new app that allows users to split their group dinner bill into equitable (not equal) portions based […]
Joi Sears
March 29, 2016
Voices for Change
Broccoli City Turns Hip-Hop Lovers into Tree-Huggers
Broccoli City is on a mission to turn hip-hop lovers into tree-huggers. The wildly successful social enterprise is leveraging its […]
Joi Sears
March 28, 2016
Founders of Bené Scarves Offer Advice to (Eco)Fashionpreneurs
It was the summer of 2011. Michelle Blue just finished her sophomore year at the University of Georgia. To further […]
Joi Sears
March 22, 2016
Technology
How 'Siri' and AI Tech Are Failing Us In Times of Crisis
Most smartphone users rely on virtual assistants like Apple’s Siri to accomplish mundane daily tasks from checking the weather, to […]
Joi Sears
March 22, 2016
Corporate Responsibility
Jessica Alba’s Honest Co. Claps Back at Claims of Dishonesty
Jessica Alba’s Honest Co. is fighting claims that it might not be so honest after all. The $1.7 billion eco […]
Joi Sears
March 16, 2016
Sponsored
From Farm to Factory: A 3 Part Series on Social Impacts in Apparel
How Cotton Recovery is Changing the Game for Sustainable Fashion
How can we sustainably shape the world of the future? How can we consume with a clear conscience? What shape […]
Joi Sears
March 4, 2016
Sponsored
Skills-Based Volunteering
Skills-Based Volunteering Fuels Innovation
The Boehringer Ingelheim group is one of the world’s 20 leading pharmaceutical companies. Headquartered in Ingelheim, Germany, it operates globally […]
Joi Sears
February 3, 2016
Corporate Responsibility
Dolce & Gabbana's Line of Hijabs Prove Inclusiveness Pays
Historically, the hijab has been worn by Muslim women as a symbol of modesty, privacy and morality. Over time, the […]
Joi Sears
January 21, 2016
Corporate Responsibility
Zuckerberg Will Donate 99 Percent of Facebook Shares to Charitable Causes
Mark Zuckerberg, the co-founder and chief executive of Facebook, has already changed the world we live in. Now he wants to […]
Joi Sears
December 16, 2015
Energy
Germany and the Netherlands Tackle the Risk of Rising Water
In today’s world, we need innovative solutions to help us anticipate complex demands across the globe. Water is strongly linked […]
Joi Sears
December 2, 2015
Sponsored
The Problem with Food Waste
Fixing Food Deserts from the Ground Up
Food deserts, vast expanses of urban and rural areas that are void of fresh fruit and veggies, are a growing […]
Joi Sears
December 1, 2015
Sponsored
The Problem with Food Waste
Go Food-Waste Free with Tips From the Priestess
The average American family wastes about 25 percent of the food they buy annually. This equates to around $1,500 that […]
Joi Sears
November 20, 2015
Energy
Fetzer Vineyards Becomes Largest Winery To Go Net Positive
Fetzer has been pioneering earth-friendly winemaking long before it was a buzzword. Ever since Barney Fetzer founded the company in […]
Joi Sears
November 9, 2015
Corporate Responsibility
The Garden Project Grows Plants (and People)
The Garden Project doesn’t just grow plants; it grows people too. By training and employing ex-offenders and at-risk youth, the […]
Joi Sears
October 26, 2015
Energy
Celebrity Vegan Chef Leslie Durso Shares Her Keys to Success
Never before has eating your veggies looked so good. Actress, vegan chef and eco-lifestylist, Leslie Durso, refuses to compromise style […]
Joi Sears
October 26, 2015
Energy
Billions in Change: 5-Hour Energy CEO Develops Clean Energy, Water Projects
There are more than 7 billion people on our planet today, and we all know we’re up against some huge […]
Joi Sears
October 13, 2015
Corporate Responsibility
Five Strategies to Promote Diversity in Tech
Diversity in the tech community is a hot topic these days as several industry giants like Facebook, Twitter, and Google try to […]
Joi Sears
October 1, 2015
Voices for Change
Are the U.N. Sustainable Development Goals Doomed?
On Sept. 25, more than 150 world leaders will convene at the United Nations headquarters in New York City to […]
Joi Sears
September 16, 2015
Finance
Nat Geo Fair Trade Marketplace Uses Happiness to Rake in $63 Million
National Geographic’s fair trade marketplace, Novica, has raked in over $63 million for artisans around the world. Guided by one […]
Joi Sears
September 9, 2015
Corporate Responsibility
#NowTrending: Enlightened Brands
Ever since Oreo won the Internet with its infamous ‘Dunk in the Dark’ tweet, marketing gurus, brand strategists and social […]
Joi Sears
August 27, 2015
Corporate Responsibility
Olsen Twins Sued for Not Paying Interns
America first fell in love with Mary-Kate and Ashley Olsen nearly three decades ago, through the role they shared as […]
Joi Sears
August 18, 2015
Sponsored
The ROI of Sustainability
Waste Management Helps Businesses Turn Waste into Opportunity
This article is part of a series on “The ROI of Sustainability,” written with the support of MeterHero. MeterHero helps […]
Joi Sears
July 31, 2015
Technology
UNICEF Challenges Social Innovators to Design 'Wearables for Good'
We are entering into an exciting new age of wearable technology. In just over five years, there will be over […]
Joi Sears
July 29, 2015
Energy
Ad Campaign Asks People in Other Countries to Donate to Hungry Americans
We have a hunger problem in the United States. Most Americans are blind to this fact. In a global survey […]
Joi Sears
July 27, 2015
Energy
Why Doesn't Chipotle Pay Workers a Living Wage?
Just like the adorable little boy in this Vine video, we love Chipotle! Who doesn’t? The fast-casual Mexican restaurant chain […]
Joi Sears
July 23, 2015
Energy
Adidas Designs Sneakers Made Entirely from Ocean Waste
Adidas is giving a whole new meaning to the old adage, “One man’s trash is another man’s treasure.” The eco-conscious […]
Joi Sears
July 20, 2015
Finance
Unilever Crowdsources Sustainability Innovations
In an age when we’re desperate for new answers to old questions, the traditional top-down approach to business is no […]
Joi Sears
July 7, 2015
Energy
Whole Foods vs. 'Whole Paycheck'
Whole Foods, often jokingly referred to as “Whole Paycheck,” has garnered quite a bit of negative press over the last […]
Joi Sears
July 2, 2015
Technology
The Future of Wearable Tech
Humankind has always been driven by a desire to augment our natural abilities in order to better adapt to and […]
Joi Sears
June 26, 2015
Corporate Responsibility
What Makes Brands 'Good'?
Since its inception in 2009, GoodCorps, the consultancy arm of Good Magazine, has partnered with brands, consumers and organizations to design innovative solutions […]
Joi Sears
June 17, 2015
Energy
Cause Marketing: The Success of Michelle Obama’s Drink Up Campaign
The key to social marketing is to get people to change their behavior. A successful campaign is clever, has a […]
Joi Sears
June 2, 2015
Corporate Responsibility
Hong Kong Fights Litter with High-Tech Public Shaming
As our world becomes more technology-driven, businesses will increasingly look toward science and technology to spread awareness about the most pressing social and […]
Joi Sears
June 1, 2015
Energy
Designing Sustainable Packaging for H&M
Nineteen emerging entrepreneurs from around the world came to Hamburg, Germany, with one common goal: to design an innovative packaging […]
Joi Sears
May 26, 2015
Energy
Food Waste is the New Haute Cuisine
Almost half of the world’s food is thrown away every year, while over 800 million people go hungry. In America, our […]
Joi Sears
May 12, 2015
Corporate Responsibility
Olivia Wilde Partners with H&M to Promote Conscious Consumerism
Americans spend over half a billion dollars a day on clothing. Imagine what the world would be like if just […]
Joi Sears
April 27, 2015
Voices for Change
This Hilarious Fake App Exploits the Power of Privilege
Silicon Valley is the playground for some of the world’s most innovative minds. This group of mostly straight, white, male […]
Joi Sears
April 20, 2015
Voices for Change
Is Sleep the New Social Justice Issue?
It is a typical Monday morning for Maria Fernandes. It’s a little after 6 a.m., and she has just finished […]
Joi Sears
April 13, 2015
Energy
Ikea Partners with the UN to Provide Pop-up Shelters for Refugees
Every year, millions of people are forced to flee their homes due to war, famine or natural disasters. In search […]
Joi Sears
April 6, 2015
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