This article is part of a series on “The ROI of Sustainability,” written with the support of MeterHero. MeterHero helps companies and organizations offset their water and energy footprints through consumer engagement. To follow along with the rest of the series, click here.
At Sustainable Brands 2015 we asked thought leaders to define the “ROI of Sustainability” in their words. In this video, Paul Herman of HIP Investor shares some thoughts:
About Paul Herman:
R. Paul Herman created the HIP (Human Impact + Profit) methodology for entrepreneurs, companies and investors worldwide to realize how quantifiable sustainability can drive financial performance. Herman advises investors, designs HIP portfolios, and manages the HIP 100 Index — all applying “The HIP Scorecard” featured in his 2010 book (The HIP Investor; Make Bigger Profits by Building a Better World; John Wiley & Sons), Fast Company magazine, business school curricula, and at www.HIPinvestor.com.
