TriplePundit attended Sustainable Brands 2014 in San Diego this month. These videos are part of our coverage. Find the rest here.
Jeremiah Owyang is one of the most interesting people I had a chance to meet at last week’s Sustainable Brands conference. An analyst by trade, Jeremiah now runs a network called Crowd Companies who propose to “bring empowered people and resilient brands together to collaborate for Shared Value.” Specifically, this shared value springs from embracing the “collaborative economy” – a meta term for business models built on shared ownership and access. It’s a somewhat more inclusive description of most of what we talk about when we talk about the sharing economy.
In this quick interview, I asked Jeremiah to talk about the collaborative economy – why it’s important, why it’s both a threat and an opportunity for traditional companies, and what it has to do with sustainability.